ROSWELL, Ga. -- The United States Racing Association is proud to announce that Genesis Shocks has joined the USRA Weekly Racing Series family of contingency sponsors for the 2011 season.

The inaugural program with the USRA will award the racing efforts of the USRA weekly warriors as Genesis Shocks will grant product certificates to the top five drivers in the USRA RHS Modified division at the completion of the season.

“Genesis Shocks is looking forward to our partnership with the USRA in 2011,” said Mike Farr, co-founder of Genesis Shocks. “Our goal at Genesis Shocks is to make a high quality product that race teams are confident with and can afford, and to provide support and advice to racers to make winning race teams. We are proud to support USRA’s vision to promote cost effective yet competitive racing while considering the bottom line of the racer.”

With well over 50 years of combined experience in the shock absorber and racing industries, Farr and Mike Lutz founded Genesis Shocks in 2006. The dedication to providing only the best in shock absorber design, engineering, and manufacturing has resulted in countless victories and hundreds of Championships from Genesis Shocks customers at dirt tracks across the country.

“At Genesis Shocks, we design and build shock absorbers that drivers can use with confidence without second guessing or having to dyno everything to confirm the manufacturer’s specs,” Lutz commented. “We feel like we can satisfy the racer’s needs with easy to understand and easy to use products that are also very easy on their budgets. We want to provide quality products that work for every customer. As far as we’re concerned, quality, consistency and service come first.”

To learn more about gaining an advantage with Genesis Shocks, call 678-659-9454 or check out www.genesisshocks.com on the World Wide Web.

The USRA was founded in 2002 with the sanctioning of Modifieds and Stock Cars at the Thunder Valley Speedway in Fayetteville, Ark. Hobby Stocks were added in 2003 and the organization grew steadily over the next three years with 14 tracks hosting USRA events in 2005. The B-Mod division arrived on the scene in 2006 and since then, USRA Weekly Racing Series national champions have been crowned in all four premier divisions.

To learn more about the USRA, visit www.usraracing.com or call 515-832-6000. You can also follow the USRA on Facebook, MySpace and Twitter.

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USRA TITLE SPONSOR: American Racer Racing Tires.

USRA OFFICIAL SPONSORS: Awesome Racewear, Intercomp, Karl Chevrolet, Karl Performance Parts, Kevko Oil Pans & Components, Nitroquest, RACEceiver, RHS – Racing Head Service, Western Flyer Sport Mods.

USRA PARTICIPATING SPONSORS: Boubin Tire & Automotive, BRODIX Cylinder Heads, Day Motor Sports, SpeedNet Direct.

USRA CONTINGENCY SPONSORS: COMP Cams, Eibach Springs, Forty9Designs.com, Genesis Shocks, Hooker Custom Harness, Marsh Racing Wheels, QuickTime Inc, Racing Optics, Real Racing Wheels.