It’s going to get loud in the Land of Enchantment this January when the Southern New Mexico Speedway in Las Cruces, N.M., hosts the inaugural Short Track Shootout, January 19-22, 2017.

Presented by Barnett Harley-Davidson, G3 Fitness, Mesilla Valley Transportation, S&S Fishing & Rental and Shaw Trucking, the week’s trio of big events will be highlighted by Super Late Models and USRA Modifieds. Super Late Models will compete for $5,000 to win each night while USRA Modifieds have a $2,000 top prize Friday and Saturday, and $3,000 to win Sunday.

“The action at Southern New Mexico Speedway is second to none,” said the track’s General Manager, Rue Stone. “It’s a hefty payout for every class, so fans will see a lot of on-track racing on the high banks for a fan-friendly ticket price.

“This first-time event will be huge for dirt racing fans, and it will just get bigger and bigger each year as we continue to add more sponsors and more money to bring in more and more of the nation’s biggest names in the sport.”

Sun Valley Hardware USRA Stock Cars, Jack Key Auto Group X-Mods and Casa Nissan Legends Cars will also be in action all three days. Friday and Saturday’s feature winners get $500 each and a visit to victory lane on Sunday is worth $1,000 to the winner in each class.

More than $75,000 in prize money will be doled out over a 72-hour period.

An open practice will be held on Thursday, January 19, with gates opening at 5 p.m. and practice from 6 to 10. Pit passes are $20 and admission to the grandstands is free.

Gates open at 5:30 Friday with qualifying beginning at 7 p.m. On Saturday and Sunday, spectator gates open at 10 a.m. with the green flag being unfurled at 12 noon.

General admission is $12 Friday. Tickets are just $15 Saturday and Sunday. Kids ages 10 and under get in for free every day. Pit passes are $35 each day.

The track will be offering a special three-day Super Fan Pass for just $50 and includes general admission tickets for all three days plus a bonus pit pass for Sunday (a $35 value). The Super Fan Pass will be available beginning Monday, November 21 through December 31, by calling (575)524-7913 or online at www.snmspeedway.com.

After the New Year’s Eve deadline, tickets will be available at the track on race day only.

For those unable to attend the inaugural Short Track Shootout, all three nights will be carried live via pay-per-view at www.DirtonDirt.com.

The Southern New Mexico Speedway is a high-banked 3/8-mile clay oval located 11 miles west of Las Cruces at the Southern New Mexico State Fairgrounds. Take exit 132, go left and take the frontage road south of I-10 heading west.

For more information call 575-524-7913 or 505-524-7913 or visit www.SNMSpeedway.com online. You can also check us out on Facebook at www.facebook.com/SouthernNewMexicoSpeedway and follow us on Twitter at www.twitter.com/SNMSpeedway.